Discover Our Expertise
Our purpose is to help organisations engage with their communities, stakeholders and target markets to develop meaningful relationships by exchanging value and public participation.
Our goal is to help you find opportunities to contribute to your communities, shape and influence proposals and improve public perception.
We can use digital marketing, social marketing, stakeholder engagement and community development strategies and techniques (IAP2) to engage with your target audience.
We assess your needs and requirements to understand the context, taking into consideration the organisation; the decision makers; the global, national and regional trends; and the community and stakeholders. We help you identify the main problems, challenges, strengths and areas of opportunity to develop the right strategy for your organisation.
Design and Plan
We work with you to determine:
the project stages; the engagement objectives;
potential risks; the methodology; plan reporting and evaluation; and resource identification.
We also help you to select the tools we could use to satisfy your requirements and improve your triple bottom line. We determine the participation of strategic groups and select a media mix. We make sure our ideas and strategies are aligned with your needs, goals and objectives.
Production and Implementation
This is perhaps the most critical phase in our process. We build a multidisciplinary team to implement the ideas according to your budget, timing and requirements. We implement the strategy considering content, design, persuasion and memorability. We develop a precise plan for each tool and material.
Review and optimisation
We help you to enhance the value of the strategies by developing a report of the results with possible further improvements. The implementation of a multi media communication strategy requires a good management information system that provides rapid feedback on important strategy activities.