What is Social Marketing and how we can help your business?
Social Marketing is an approach used to develop activities aimed at changing or maintaining people's behaviour for the benefit of individuals and society as a whole. Combining ideas from commercial marketing and the social sciences, social marketing is a proven tool for influencing behaviour in a sustainable and cost-effective way. It is the use of marketing theory, skills and practices to achieve social change and It has the primary goal of achieving "social good". Social ma